Cetelem creates an ombudsman

BNP Paribas, Societe Generale, Credit Agricole … banks have several years of mediators, solutions of last resort for customers unhappy or distressed. But, strangely, none of the institutions that specialize in consumer credit does not comply were risky. BNP Personal Finance, known in France under the brand Cetelem, just take the plunge.

"There is a big lack of image of the profession. Our image is very sharp contrast to how we work, "explains Thierry Laborde, deputy director general of BNP Personal Finance has chosen Marie-Pierre de la Gontrie to perform this function. A lawyer by training, vice-president of the Regional Council of Ile-de-France, Councilor of Paris, it is also national secretary of the PS in charge of civil liberties and justice."We chose Marie-Pierre de la Gontrie because we wanted an independent person and we are sure it will be," adds Thierry Laborde.

"The group has taken a very strong commitment, he pledged to follow the advice that I will. The company agreed to expose themselves, to stand under a light outside. It's an interesting move, "said the mediator who has just taken office.

The customer dissatisfied, troubled or having a particular application will turn initially to the service consumer payday loan companies . It receives about 800 applications per month.Only in a second time that the mediator will intervene if no common ground was found.

A record three refused

"The creation of the ombudsman is not a gimmick, it is a substantive approach, tangible proof that we still develop our customer relationships," says Thierry Laborde. A number of consumer credit in Europe, he faces a sharp decline in its market. The group, which currently refuses to apply for credit in three, is determined to remain selective. "Sometimes you say no in the interest of the client. Have a responsible approach to credit is knowing renounce the production of credit too risky for the borrower as the lender, "says Thierry Laborde. To grow, it relies on the pension, savings, credits for e-commerce and products designed for bank and insurance partners.Consumers themselves, the law still waiting on consumer credit which must include review of the wear rate and the revolving frame.

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